The extremely popular beer "Stone Enjoy By 01.01.21 Unfiltered IPA" brewed by Stone Brewing, a brewery on the west coast of the United States, will be released on Tuesday, December 1st.
The online store will also be selling limited edition special packs that come with original Stone Brewing merchandise.
The Stone Enjoy By series is a double IPA series with a 37-day best-before date that was launched in 2012 by Stone Brewing, a company with an obsessive commitment to freshness, as a pioneer of the movement to enjoy fresh beer. It is an extremely popular product in Japan that sells out immediately every time it arrives in stock.
This time, we decided to transport the product by air, as we wanted our customers to be able to enjoy it for as long as possible given the limited shelf life.
This year will be the last version with a best-before date of January 1st, as has been the case every year.
As we end a year filled with many different emotions, let's look forward to a bright 2021 with a super fresh beer!