Founders All Day IPA (355ml)

A session-type IPA with a fruity aroma and a sharp bitterness that is both rich and refreshing. The flavor is authentic, but the alcohol content is less than 5.

First released in 2010, All Day IPA is the pioneer and champion of session IPAs.

This beer is well-balanced and aromatic, and just as its name suggests, it's a masterpiece you can drink all day long.

"The reason I created All Day IPA was because I wanted to drink a beer like this," says Brewmaster Jeremy Kosmicki.

At a time when strong, punchy beers like Imperial IPAs were the mainstream of craft beer, Jeremy wanted a "light, easy-drinking beer" for the brewery's taproom lineup.

At that time, the session beer category had not yet attracted any attention, and when it came to light beer, the first thing that came to mind was the light lagers made by the major breweries.

Under these circumstances, based on their belief of being "Brewed for us," they set out to create a "flavorful beer that has a low alcohol content but allows you to enjoy the aroma of hops."

After two years of trial and error, this beer was finally completed.

It was a completely new type of beer at the time, with a fragrant grapefruit aroma from dry hopping, a sharp bitterness, and a pleasant malt body, all while having an alcohol content of less than 5%.

And so, for the sake of convenience, this work, which was called an "IPA you can drink all day," was sold as All Day IPA (before the name was officially decided, this beer was called by various names).

We started with Extra Pale and Solid Gold, then moved on to Endurance, Sweet Repute, and finally settled on Endurace – All Day IPA.

After about a year of Endurace – All Day IPA, the current All Day IPA was decided upon.

When poured into a glass, it is bright golden in color with a soft, off-white head.

The aroma is of vibrant grapefruit, green grass, and a hint of cereal-like malt.

On the palate, the citrus spreads throughout, followed by a piney bitterness and a subtle malty sweetness.

The finish is dry, bitter and light with a sharp finish.

A brewery staple that accounts for approximately half of the brewery's sales.

Not only can you enjoy it as is, but it also tastes great as an accompaniment to camping, BBQs, outdoor music festivals, and more.

Be sure to enjoy this Session IPA that changed the history of craft beer.

Winner of Silver Medal at the World Beer Cup in 2010.

• ABV: 4.7%
• IBU: 42
• Alcohol: Beer
• Ingredients: malt, hops
• Hops: Crystal, Cascade, Amarillo, Simcoe
• Brewery: Founders
• Style: Session IPA
• Contents: 355ml
• Container: CAN